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Why Were Here

Dear LubesnGreases,

Thanks to Jack Goodhue for another great column (Turn Complaints Into Profits, August). I truly enjoy the insight in all his articles but this one hits home. So many companies forget why they exist and who really pays the bills. Companies of all sizes seem to be reluctant to empower their front-line people to solve the problems they can, before those problems cost them a customer. Thanks again for bringing up a challenging issue for so many companies who still dont get it.

Jack A. Roy

Jax Enterprises

Haverhill, Ma.

Weighty Matters

Regarding Will Biobased Lubes Ever Take Over? (August): Maybe we can still learn something from the Egyptians who transported large, heavy stones for building the Pyramids. Could not the conditions have been similar to those of the Shuttle Crawler?

J.R. Nanda

AVI-Oil India (P) Ltd.

New Delhi, India

A Winning Launch

I read your first LubesnGreases Europe-Middle East-Africa issue cover-to-cover, in the swimming pool, with great interest. Youve got all the right kind of data, and advertisers, in there. Even a snippet of lube base oil news from Saudi Arabia, so thanks very much.

Norman Sheppard

Saudi Aramco Joint Ventures

Dhahran, Saudi Arabia

Higher Standards

Tom Glenns August column (All is Possible, Therefore the Impossible Too) hit the nail right on the head. I have been in the lubricants industry for over 30 years, about 26 of them as the owner of a lubricants manufacturing company. Of course, most of our lubricants are based in one way or another on the additives provided by the big boys. However, I have developed some technology that truly does work but has no chance to survive beyond specialty markets. For example, our premium diesel engine oil is built on conventional diesel engine oil additives but contains some proprietary chemistry that is different from any other oil I know of. We also have developed synthetic gear lubricants that outperform major oil company synthetic gear oils in underground mining by approximately a 2.5:1 ratio, based on gear and bearing life. The majors simply tell customers that their lubricants meet all of the industry specifications, as if that is all that matters. Because the mines tend to believe that a small company like ours simply could not outperform large-company products, it is difficult for us to get our foot in the door with new customers, even though we have proven this in several machines in neighboring mines,

My point is that standards can become an end and not a means. They can become the maximum performance paradigm and not the minimum, as so many end users and even oil company people seem to believe. After 26 years of formulating lubricants, I have found ways of outperforming lubricants that meet standard specifications. This applies whether the lubricants were manufactured by small or major oil companies. This is not to throw mud at others but to show that things can be improved by breaking some rules.

John King

King Oil Co.

Hagerstown, Md.

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