Eurolube Acquires Bizol

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Eurolube Acquires Bizol
Traffic and parked cars on a bridge in Berlin, Germany, viewed from above the Spree River. © Sean Pavone / shutterstock.com

German lubricant maker Eurolub GmbH said it has acquired Bizol, another German lube marketer, to expand its automotive service chemicals products line and to gain new motor oil production technologies.

Terms of the deal were not disclosed.

“With the acquisition of Bizol, the assortment of our products has been expanded with automotive service chemicals and new technological developments in motor oil production,” Eurolub said in the May 28 news release. In addition to automotive engine oils, Bizol makes motor oils for motorcycles, trucks and buses, and agricultural farm equipment. Its other lubricants include gear oils, hydraulic oils and automatic transmission fluids.

Using Bizol’s experience and brand recognition, the company also expects to strengthen its presence in the global market, “as Bizol is successfully sold in more than 20 countries worldwide,” including Russia, where it is actively present.

“The management of Eurolub highly appreciated Bizol’s successful experience long two decades and decided to purchase the brand to combine their expertise and knowledge,” the company said, adding that Bizol will retain its brand name, and the products will reflect the combined developments of German engineers from both companies.

In Russia, the Bizol brand is represented by its local distributor Alley Group, the company said.

“For Russian motorists this means that German automotive chemicals and motor oils, formulated using modern technologies and meeting strict European quality standards, will be available for servicing of their personal and corporate vehicles,” Bizol said.

After the Russian invasion of Ukraine in 2022, many international lubricant makers left the country to protest the war, including the Western majors, such as Shell, ExxonMobil and Total. However, some independent and smaller Western companies, such as Germany’s Fuchs and Bizol and the Turkish company Petrol Ofisi, decided to retain and expand their business in Russia, in addition to a legion of other domestic and foreign companies, primarily Asian. They are all looking to fill the market gaps left by the Westerners.