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Publishers Letter


Were launching an all-new, independent lubricants industry magazine in June, for and about the lubricants and grease, base stock and additive industries in Europe, the Middle East and Africa. Tim Sullivan, award-winning founding editor of Lube Report, is managing editor of the new magazine. Tim and his editorial team will cover marketing and technical trends, the companies and people making news, environmental and other regulations, OEM requirements, end-user challenges and more, in Western and Eastern Europe, the Middle East and Africa.

With distinct content from the flagship magazine youre reading now, the new LubesnGreases Europe – Middle East – Africa will offer the same reliable, unbiased, original reporting youve come to expect from us. It will feature emerging markets in Eastern Europe and Africa, EU regulations, the regions unique OEM specs, its growing appetite for green lubricants, new trends and tastes in packaging, the shifting base oil market and emergence of gas-to-liquids, case studies and more.

This new edition is free to qualified subscribers (that is, who are active in the lubricants industry as manufacturers, marketers, volume buyers and users, or as suppliers who maintain close ties to the lubricants industry) in Europe, the Middle East and Africa, and available on a paid-subscription basis to the rest of the world. To learn more or subscribe, visit

And dont miss the special offers for charter advertisers that Gloria Steinberg Briskin is offering; at click on Advertise.

P.S. After 12 impressive years, David McFall is handing off the Automotive column to others. But ?rst, see page 6 for excerpts from Davids most astute and often foresighted columns. Enjoy!

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