WeChat has been an effective tool to boost sales in Chinas changing lubricants market - especially among younger customers - for one lube distributor in Chengdu, Sichuan province, a company official said at an event earlier this week in Xian, Shaanxi province.
Pertamina Lubricants and Bank Rakyat Indonesia signed a cooperation agreement recently intended to provide financing to Pertamina distributors so that they can increase sales and operate more efficiently.
PT AKR Corporindo Tbk., an Indonesian supplier of petroleum products and chemicals, established a subsidiary last week to focus on the trading and distribution of lubricants.
German chemicals distributor Brenntag AG signed an agreement to acquire Indias Raj Petro Specialities Pvt. in two phases.
Up to 30 percent of passenger car motor oils supplied in China in 2022 may reach drivers through the countrys unique routes to market, according to a recent Kline & Co. report.
The United Arab Emirates-based German Mirror Lubricants & Greases launched its Mirr Oils brand of lubricants in India.
Foreign companies supply the largest portion of consumer lubricants in China, and domestic oil majors hold sway over the industrial segment. Yet independent domestic companies collectively hold the largest slice of the commercial segment.
Indonesias state-owned PT Pertamina Lubricants began using Thailand as a launching point for expansion in China and Indochina. It also recently forayed into Egypt and announced plans to explore opportunities in Africa, the South Pacific, the Indian subcontinent and other regions.
Hindustan Petroleum Corp. Ltd. began selling lubricants in Myanmar, claiming its the first Indian oil marketing company to expand into the Southeast Asian nation.
The route to market for lubricants in Indonesia can be vastly different from one seller to the next. Some suppliers told Lube Report Asia recently that their key to increasing sales is to make inroads in a variety of retail channels.